Process Four steps

From the first call
to launch.

Most full website projects take 6 to 10 weeks. Some steps overlap, and smaller projects can be finished sooner. Before work starts, you get the schedule and the list of who handles what in writing.

Typical project6–10 weeks
Steps4
Point of contactRenn
01

Discover

Learn about your business and what you need.

Typical 1 week

We talk about what your business sells, who your customers are, where the business is headed, and what isn't working on your current site. Before any design starts, I write this up as a short brief in plain language.

Deliverables

  • One-page project brief
  • Goals and success criteria
  • Working timeline
02

Define

Decide what the site needs to say and which pages it needs.

Typical 1–2 weeks

Together we settle the audience, main message, sitemap, content plan, and visual direction. Changes are cheapest at this stage, so the big decisions get made before design and development start.

Deliverables

  • Positioning and tone of voice notes
  • Sitemap and page structure
  • Content plan
  • Visual direction examples
03

Design & Build

Design and build the site with real content.

Typical 3–6 weeks

I design and build at the same time, using your real text and photos in layouts that work on any screen. Accessibility, speed, SEO, and editing are handled as I build instead of being left for the end.

Deliverables

  • Custom design for the key pages
  • A finished website that works on any screen
  • A way to edit your content
  • Accessibility, speed, and SEO checks
04

Launch & Support

Launch the site and hand over your accounts.

Typical 1 week

I set up hosting, connect the domain, add redirects, check everything one last time, and walk you through the site. Two weeks of support after launch are included. Ongoing maintenance is available after that, with the scope agreed before it starts.

Deliverables

  • Launched website
  • Owner's manual
  • Two weeks of post-launch support
  • Maintenance plan, if you want one
After launch

Support after launch

Every project includes two weeks of support after launch. After that, ongoing maintenance is available, with what's covered and the price set in the project proposal.

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